Homepage Concepts:

A collection of responsive homepage concepts I designed, developed, scheduled, and coded at Blair (a division of BLST Operating Company). I begin the design process using Adobe CC Photoshop. After a final review process, I slice the images and optimize file size for both desktop & mobile, and place them into an FTP. After the creative process, I begin coding the responsive homepages using HTML, CSS and Bootstrap utilizing Adobe CC Dreamweaver. Once the code is tested and optimized, I place it into our CMS (Houston) and schedule the content to go live. After the homepage is live, we monitor click through and conversions rates, reacting to and editing any low profit categories.

Email Campaign Concepts:

A collection of email concepts I designed, developed, and coded at Blair (a division of BLST Operating Company). I begin the design process using Adobe CC Photoshop. After a final review process, I slice the images and optimize file size for both Responses, and place them into an FTP. After the creative process, I begin coding the email templates using HTML and CSS. Once finalized, I send them to our Responses team who prepares the emails for specific audiences and tracking.